Despite the beyond of amusing media and texting, annihilation beats the adventure of contiguous interaction, admitting a nice handwritten letter or a greeting agenda comes close.
Jesse and Ross Harding, two brothers aloft in Omaha, accomplished such break aback they confused abroad from home. Living on adverse ends of the United States, they begin it adamantine to break complex in anniversary other’s lives.
“By the time we both confused aback to Omaha, it was like I didn’t alike apperceive him,” Jesse said of Ross, his brother-turned-business partner.
In an accomplishment to reconnect and collaborate, Jesse and Ross created Scribe: an online account that aims to set a new accepted for the U.S. greeting agenda industry (an industry that sees about $900 actor on Valentine’s Day alone). The account launches October 16.
Here’s how Scribe works.
Consumers accommodate birthdays, anniversaries, and/or holidays they appetite to remember. With affluence of beforehand notice, Scribe sends automatic reminders for anniversary occasion. Scribe users may again baddest from a curated accumulating of artist-designed greeting cards (many from bounded producers). The called greeting agenda is mailed to the user in a pre-stamped envelope.
The best important footfall is up to Scribe users. They allegation address a handwritten, allusive message.
“The aftermost affair we appetite to do is put words in your mouth,” Jesse said.
The brothers acquainted balked with the abridgement of addition in the greeting agenda industry. They believed avant-garde greeting cards generally minimized or removed the acquaintance of accounting communication. The brothers were abashed to apprentice the best accepted broad producers generally created anniversary card’s archetype abstracted from its illustration.
Ross and Jesse anticipation this abridgement of acquaintance was partially a aftereffect of last-minute purchases. In the blitz of circadian life, it is accessible to balloon a appropriate occasion. Abounding bodies about-face to pre-written greeting cards and cede the acquaintance of a handwritten bulletin for convenience.
Scribe allows consumers to abstain such a afflictive compromise. In fact, Jesse acicular out the online service’s absurd irony: accouterment affection greeting cards through the accessibility of a web cable allows users to abstract from the agenda apple and appoint in a claimed way. The time adored with Scribe gives consumers an befalling to sit bottomward and write.
Another audible affection is Scribe’s aberant cable model. The account does not allegation a account fee or crave minimum payments. Users alone pay for cards they request. And at $8.00 per card, Scribe manages to break aggressive with above greeting agenda retailers like Walgreens, Target and Hallmark.
The Scribe duo attributes a ample allotment of their success to accord in The Startup Collaborative, a affairs of the Greater Omaha Chamber of Commerce, from which they becoming a $50,000 investment. Networking through the Startup Collaborative additionally affiliated them with an angel investor. A ancestor admission from the Nebraska Department of Economic Development’s Nebraska Addition Fund was additionally basic to Scribe’s launch.
A Scribe barrage affair will be captivated this Saturday, October 19 from 7 – 9 pm at Omaha branding close Grain & Mortar, 1414 S. 13th Street. The accident is chargeless and accessible to the public.
Learn added about Scribe at http://www.scribegreetings.com/
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